The Driven Business » iPad

First Circles Now Squares: Podcast 37

Rosh — Wed, 14 Sep 2011 19:02:30 +0000

Podcast title: The Driven Business
Hosts: Rosh Sillars and Greg Evans – Guest Hosts Geoff McMahen and Tim Kloote
Time: 17:29
The Driven Business is a podcast powered by Synectics Media. Synectics Media is a Metro Detroit Michigan based integrated marketing firm. We focus on combining the best of traditional and online marketing. We share what works with our listeners.
Comment line: 646 397 6741
Email rosh: rosh@synecticsmedia.com
Email greg: gevans@synecticsmedia.com
Synectics Media Twitter
Synectics Media Facebook

1) Whats new. News, updates and releases related to digital marketing:

A) Posterous changes to squares – too little to late?
B) Mac sales up, iPod down
C) Finally the drop box moblie interface has been upgraded
D) Twitter 100,000 million active users

2) Topics of the week – digital marketing and social media.

A) Inspectlet.com – Screen capture analytics. Design ideas.
B) Trading boredom for stress
C) A shared link in social media lasts 3.2 hours http://www.psfk.com/2011/09/a-shared-links-life-is-just-3-2-hours-headlines.html – is it worth it?

3) The driven business three tips:

A) Review and compare your mobile analytics from last year.
B) Download AdWords editor
C) Monitor your website traffic (don’t just count your visits)

4) Link of the week: Nine facebook success stories http://www.socialmediaexaminer.com/9-facebook-marketing-success-stories-you-should-model/

5) Action item: Build a powerpoint, Prezi or Slideshare for random presentations.

SEO verses SEM: Podcast 28

Rosh — Fri, 25 Mar 2011 00:54:32 +0000

Podcast title: The Driven Business
Hosts: Rosh Sillars and Greg Evans.
Time 24:40
The Driven Business is a podcast powered by Synectics Media. Synectics Media is a Metro Detroit Michigan based integrated marketing firm. We focus on combining the best of traditional and online marketing. We share what works with our listeners.
Comment line: 646 397 6741
Email rosh: rosh@synecticsmedia.com
Email greg: gevans@synecticsmedia.com
Synectics Media Twitter
Synectics Media Facebook

1) What’s new. News, updates and releases related to digital marketing:

Sprint and Google
Facebook party check-in
Happy birthday Twitter 5!
Google adding instant video preview http://googleblog.blogspot.com/2011/03/this-week-in-search-31111.html
Blogger is getting updated. Finally.
Four square merchant updates – specials

2) Topics of the week – digital marketing and social media.

A) SEO verses SEM http://www.emarketer.com/Article.aspx?R=1008270
B) PPC blog: translating AdWords campaigns http://ppcblog.com/translate-adwords-campaigns/

3) The driven business three tips: Geoff McMahen Motion Audio 7

4) link of the week: Thirty ways to optimize your site for speed

5) Action item: Check your website speed. http://tools.pingdom.com/

Customer Service: Podcast 26

Rosh — Mon, 07 Mar 2011 12:04:31 +0000

Podcast title: The Driven Business
Hosts: Rosh Sillars and Greg Evans.
Time 33:40
The Driven Business is a podcast powered by Synectics Media. Synectics Media is a Metro Detroit Michigan based integrated marketing firm. We focus on combining the best of traditional and online marketing. We share what works with our listeners.
Comment line: 646 397 6741
Email rosh: rosh@synecticsmedia.com
Email greg: gevans@synecticsmedia.com
Synectics Media Twitter
Synectics Media Facebook

1) What’s new. News, updates and releases related to digital marketing:

A) Facebook pages update. Here is a good review – Upgrade your facebook page here.
B) New cool iPad (sorry xzoom)
C) Angry birds is coming to Facebook
D) New yfrog http://www.yfrog.com/ – http://techcrunch.com/2011/03/03/new-yfrog

2) Topics of the week – digital marketing and social media.

A) Is branding really important?
B) Continued Google trouble. (algorithm change effects)
C) What type of content should my company produce? Good post from Mitch Joel

3) The driven business three tips:

A) Examine your mobile strategy.
B) Upgrade your fan pages now.
C) Review your customer service.

4) link of the week: http://mashable.com/2011/02/14/small-business-social-media-infographic/

5) Action item: Develop a content strategy.

Podcast 12: New Twitter, Facebook says not now and Target gets the iPad

Rosh — Wed, 29 Sep 2010 13:32:49 +0000

New format and taking integrated marketing. Is flash coming to the iPhone?

Podcast title: The Driven Business
Hosts: Rosh Sillars and Greg Evans.
Time 22:06
The Driven Business is a podcast powered by Synectics Media. Synectics Media is a Metro Detroit Michigan based integrated marketing firm. We focus on combining the best of traditional and online marketing. We share what works with our listeners.
Show Notes:
1) Whats new? News, updates and releases related to digital marketing:

A) New Twitter

B) Target begins selling the iPad Oct 1, 2010.

C) Facebook – “not now” button

2) Topics of the week:

A) Using Logic in Marketing

B) Creating new ideas with writing. – Podcast with Mitch Joel - Mark Levy Accidental Genius – free writing

C) Ben and Jerry’s

3) The driven business three tips:

A) read some of your social media and ask if you would follow you.

B) Thank your best client

C) Visit a new environment. (for creativity)

4) Link of the week: Seth Godin Seth Godin‘s thought about marketing with logic.

5) Action item of the week: Create a FAQ for your company.

Rosh Twitter
Comment line 206 202 3568
Synectics Media email
Email Rosh
Email Greg
Synectics Media – 248 246 6855

The Driven Business Podcast 5: Search Engine Optimization

Rosh — Thu, 11 Mar 2010 01:31:04 +0000

This week Greg and Rosh talk the iPad, Google Wave and search engine optimization (SEO). Please be apart of the conversation by calling the comment line 206 202 3568.

Podcast title: The Driven Business
Hosts Rosh Sillars and Greg Evans.
Time 22:40
The Driven Business is a podcast powered by Synectics Media. Synectics Media is a Metro Detroit Michigan based integrated marketing firm. We are focusing on combining the best of traditional marketing with what works in the
Rosh Twitter
Comment line 206 202 3568
Synectics Media email
Email Rosh
Email Greg
Synectics Media – 248 246 6855