Linkedin is more than just a resume holder. It is a great research tool.

Most business owners seem to know their industry and the basics of running a business.  Unfortunately, many are clueless about how to promote their company with the latest marketing techniques. Some businesses are lucky.  They have a great product, share their story with the right people and the company grows via word of mouth (marketing).  [...]

I’ve set up quite a few Facebook pages for clients.  I’ve noticed that once a client’s page reaches about 100 followers or likes, the page seems to hit a critical mass. They often start to grow organically. What is organic growth?  I consider it growth without additional promotion needed. This includes adding new followers without [...]

It has taken five years, but it seems that Twitter has gotten the hint that photography is an important part of their media stream. Twitter recently rolled out their new photo upload button.  The camera shaped icon is located under the status update box under the heading “what’s happening?”. The add your location icon is [...]

When most people join Twitter they start tweeting about what they find interesting.  This is perfectly normal – it can also lead to Twitter failure. Twitter is key word sensitive. You attract what you Tweet. In many cases professionals tweet about their industry and attract people offering the same services.  This doesn’t pay the bills. [...]

I read an outtake from the May 2011 Esquire interview with Kid Rock a few days ago and he shared a secret that every business needs to understand. I like keeping up with Kid Rock (Bob Ritchie) because I knew him in the early days.  We didn’t hang out, but we knew each other from [...]