Below are six recent updates and announcements that every web marketer and business owner should know about. 1) YouTube has updated their design to integrate (like other Google properties) with Google+. 2) Facebook has updated their insights (analytics) improving content effectiveness tracking. 3) LinkedIn added group demographics statistics to better understand the quality of each [...]

by John Jantsch

What do you do once you have your social media plan in place? You understand the importance of a plan. We use the solar system method to layout our strategy for Synectics Media and our clients.  In the solar system method the sun represents your website in the center.  This is where you convert.  Closely [...]

Sometimes you need a little motivation.

I subscribe to the concept that everything you do is related to marketing.  The list below is streamlined and updated for 2011. It is based on previous business and marketing lists I’ve created.  Enjoy. Create a Web site. If you don’t have one -  you are not in business. Start a blog. Note that social [...]

Podcast title: The Driven Business Hosts: Rosh Sillars and Greg Evans. Time 24:00 The Driven Business is a podcast powered by Synectics Media. Synectics Media is a Metro Detroit Michigan based integrated marketing firm. We focus on combining the best of traditional and online marketing. We share what works with our listeners. Comment line: 646 [...]

This week Greg and Rosh talk about video for online marketing, the Facebook like it button, Analytics, who likes your site? Podcast title: The Driven Business Hosts Rosh Sillars and Greg Evans. Time 20:55 The Driven Business is a podcast powered by Synectics Media. Synectics Media is a Metro Detroit Michigan based integrated marketing firm. [...]