Archive for the ‘Business’ Category

Business Search on Linkedin

Posted by Rosh on February 10th, 2012 under Business, Social Media Tags: , , ,  •  No Comments

Linkedin is more than just a resume holder. It is a great research tool.

What’s new with G+?: Podcast 46

Posted by Rosh on January 20th, 2012 under Business, Podcast, Social Media, Tools Tags: , , , , , , ,  •  No Comments

Podcast title: The Driven Business – Since July 2009 Hosts: Rosh Sillars, Greg Evans and Geoff McMahen Time: 29:44 The Driven Business is a podcast powered by Synectics Media. Synectics Media is a Metro Detroit Michigan based integrated marketing firm. We focus on combining the best of traditional and online marketing. We share what works [...]

Marketing With Pinterest

Posted by Rosh on January 11th, 2012 under Business, New Marketing, Tools Tags: , , , ,  •  1 Comment

Pinterest is one of the hottest social media platforms of 2012.  If you have a good idea, cool product or unique service with a   quality visual to accompany it — you have an opportunity.  The Pinterest community will help to spread the word. Pinterest is a visual sharing community.  People pin items they find interesting [...]

A Long List of Social Marketing Updates :Podcast 43

Posted by Rosh on December 9th, 2011 under Business, Podcast, Social Media, Tools Tags: , , , , , , , , , , , , , ,  •  No Comments

Podcast title: The Driven Business – Since – July 2009 Hosts: Rosh Sillars, Greg Evans and Geoff McMahen Time: 25:30 The Driven Business is a podcast powered by Synectics Media. Synectics Media is a Metro Detroit Michigan based integrated marketing firm. We focus on combining the best of traditional and online marketing. We share what [...]

The biggest social media business mistake

Posted by Rosh on November 28th, 2011 under Business, Social Media, Tools Tags: , ,  •  No Comments

You can make a good argument about many things being the biggest social media mistake.  obviously, the biggest mistake is the mistake you make. Being too aggressive is certainly a big mistake, talking about yourself all the time tends to hurt your chances of success and believing it’s all about how many people are following [...]

Statistics: Are linkedin Groups worth your time?

Posted by Rosh on November 21st, 2011 under Business, Social Media, Tools Tags: , ,  •  No Comments

        LinkedIn has excellent new statistics available for their groups.  The stats make it easier to decide if you are attracting the right audience to your professional group.  If you are considering participating in a LinkedIn group, you can now check out the demographics. There are a number of good groups in [...]

What is your keyword number?

Posted by Rosh on November 7th, 2011 under Business, SEO, Tools Tags: , , , ,  •  No Comments

In Google Analytics, under keywords, you will find the total number of keywords used to find your website via the search engines. This is an important number. What is your number? Too many business owners focus only on the rankings of their favorite keywords in search results.  They define success by their pet keywords moving [...]

Linkedin Analytics for Business Pages

Posted by Rosh on October 10th, 2011 under Business, Social Media Tags: , , , ,  •  No Comments

Why would you take the time to review your LinkedIn Analytics? Did you know Analytics are available for your business page? Search for your company in the search box on LinkedIn.  If you are an administrator for your company page you should see a tab for Analytics LinkedIn Analytics are not very deep, but if [...]

Easy and social commerce

Posted by Rosh on September 23rd, 2011 under Business, New Marketing, Tools Tags: , , , , ,  •  No Comments

According to TechCrunch PayPal and Facebook will have a big announcement in a couple of weeks.  Obviously, e-commerce is in play.  If their collaboration makes it easier to do retail business on Facebook, I’m sure it will be a good thing.  My only concern is how many steps will it take to make a purchase. [...]

Will you use Google Wallet? Podcast 38

Posted by Rosh on September 22nd, 2011 under Business, Podcast, SEO, Social Media Tags: , , ,  •  No Comments

Podcast title: The Driven Business Hosts: Rosh Sillars and Greg Evans – Guest Hosts Geoff McMahen and Steve Gualtieri Time: 20:49 The Driven Business is a podcast powered by Synectics Media. Synectics Media is a Metro Detroit Michigan based integrated marketing firm. We focus on combining the best of traditional and online marketing. We share [...]